Michigan School Public Relations Association

Registration is now open for MSPRA's Annual Conference: WHY IS EVERYTHING A CRISIS?  It doesn't have to be! This priemere professional development will be held on Thursday, Marc h 14 and Friday, March 15, 2019 at the Crowne Plaza in Lansing.  Learn how to spend less time in crisis mode, be more effective, celebrate MSPRA’s 60 years of support for School PR Practitioners and build your network to enhance your PR practice.  See the entire agenda.  Register here.  Registration is open until March 6, 2019.

The MSPRA Board is pleased to announce our new logo in honor of our 60th Anniversary! Thanks to the experts at Ottawa Area ISD, we have refreshed our current logo with a more contemporary font and a cleaner look. The graphic element to the right of the letters represents a stylized speech bubble that incorporates punctuation that could be viewed as an apostrophe, quotation mark or comma. Together, the speech bubble and grammatical symbol represent communication in its verbal and written forms. The blue hues have been updated to more contemporary colors of light and dark blue. The letters “P” and “R” are presented with the darker blue to emphasize the Public Relations role that our organization and its members fulfill within the education industry. 

The School Finance Research Collaborative has a communication toolkit that is available for use on its website. It is updated periodically with new information and documents.  Visit their website for the most current information about the Collaborative's work and how you can help communicate about it.

It is with great pride that we share with you news that MSPRA has earned the Mark of Distinction as an Exemplary Chapter in the Special Focus Areas: Professional Development/PR Skill Building. The designation recognized the chapter’s work on our “Year-round Program” and Coalition-Building/Collaborative Communication Effort for “Communication Resources for Student Walkouts.”