Michigan School Public Relation Association

If you’re responsible for communicating with students, staff, parents and local residents
about your school, you need MSPRA – even if “communication” is not part of your job title.

Exemplary Chapter of the National School Public Relations Association for Professional Development and Collaboration

News & Announcements

Awards Submission Deadline Extended to June 01, 2021

Breaking News!!

In light of the pandemic’s impact on our work, the MSPRA Awards and Recognition Committee, with the approval of the MSPRA Board, has issued a two-week “Pandemic Extension” for all MSPRA award submissions.

That means the submission deadline is pushed back from Tuesday, May 18 to Tuesday, June 01, 2021. To be considered, all entries and supporting materials must be received by Tuesday, June 01, 2021.  Note: The entry forms do not reflect this new date, which is for this year only.  This extension notice has been sent to all members via the listserv.  See the awards page for more details.

You now have two more weeks to submit your entries!  Good luck!

Communication Awards Now Open

Between March 11, 2021 and May 18, 2021 you can submit entries for the 2021 Superintendent Communicator of the Year, the 2021 Gerri Allen Outstanding School Communicator and the 2020 and 2021 Gold Medallion Awards for programs and projects that advance responsible school communication.  

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MSPRA 2021 Annual Conference

“Leveraging Your School PR Superpowers”

Don your crusader’s cape, grab your magic lasso, slip on your power ring and join us for “Leveraging Your School PR Superpowers” – MSPRA’s virtual Annual Conference on March 11 and 12 both days from 9 a.m.-3:30 p.m.  Registration open through March 9, 2021.

This two-day event will be packed with super-powerful PR energy.  For starters, Lesley Bruinton, APR, 2020-21 National School Public Relations Association (NSPRA) President and Director of Public Relations for the Tuscaloosa City Schools will deliver the keynote address: “The Amazing School PR Superhero.”  

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