about MSPRA

Members of the Michigan School Public Relations Association (MSPRA) are public relations and communication specialists, superintendents and board members, community educators and teacher association directors, curriculum specialists, teachers and college professors and students.


We're everyone who believes that communication leads to better support and understanding of our schools. And we're affiliated with a national organization with the same goals and beliefs, the National School Public Relations Association (NSPRA).

MSPRA was founded in 1958 by John Marrs, Ned Hubbell, Vern Schipper and Otis Crosby. There were six other charter members in the first year. It has grown to nearly 200 members in its short history. It is one of the largest state chapters of NSPRA, and boasts the greatest number of NSPRA-accredited (APR) members in the nation!

MSPRA provides a framework in which people who direct communications and public relations programs can:

  • Exchange ideas and strategies with specialists from other school districts.
  • Share resources through a national network.
  • Attend conferences and workshops designed to enhance skills in personal and organizational communication.
  • Obtain help in planning workshops that meet special communication needs.

PDF DocumentMSPRA Bylaws

PDF DocumentMSPRA Annual Report to Members

MSPRA benefits are immeasurable...

We recently passed a bond proposal to fund much-needed upgrades to our instructional technology. I would like to extend a heartfelt thank you to all of the MSPRA members who provided insight, resources, tactics and guidance to me as I embarked on my first bond campaign.

I would have liked to send out a personal thank you to everyone who reached out when I put out the call for help with this, but so many of our colleagues did, that I would spend the next three days sending notes. I am honored to be part of such a great organization.

Thank you again.